See what a Digital Business Card could do for your business.
This interactive guide shows how one professionally branded business page can give customers a clear place to recognise your business, find the essentials and choose what to do next.
We'll use a fictional local joinery business to demonstrate the idea, then show how the same product can be configured completely differently for your own business.
EAST
JOINERY
North East Joinery
Joinery & Property Improvements
Aberdeen & Aberdeenshire
A focused professional hub for your business.
The Digital Business Card is designed to give customers a memorable business address, the essential information they need and clear buttons into the contact routes and online services you choose.
For many businesses, that focused job is exactly what is needed. If you need substantially more content and search reach, Aberdeen Business Online also provides the Professional Website.
Your professional business hub
Business identity & own domain
Key business details
Direct Call / WhatsApp / Email
Google Reviews & Google Business links
Social media & useful external links
QR and easy sharing
Professional email option
Optional ABO-ENQ integration
What is ABO-ENQ?
ABO-ENQ is Aberdeen Business Online's optional Business Enquiry System. Instead of a customer sending a vague message, it can ask the useful questions your business needs — such as service required, area, timescale and job details — then send you a structured enquiry.
Best when: customers need a fast, professional route to the essentials and the places your business already uses.
ABO Professional Website
Multiple pages
Detailed services
Service areas & location targeting
Photos, projects & richer business content
About / trust-building information
More substantial Google search & SEO opportunities
Dedicated enquiry journeys
…and much more as the business requires.
Best when: the website itself needs to explain more, display more and play a bigger role in attracting customers through search.
The Digital Business Card keeps the experience focused around identity, essential information and useful customer routes. The ABO Professional Website gives much more space for detailed services, photography, locations, search visibility and deeper content.
One Digital Business Card. Lots of different business uses.
Whether customers currently find you through Facebook, Google, recommendations or word of mouth, the Digital Business Card gives you a professional business address to send them to — then lets them choose the next step.
Give customers your business address — and let the card do the rest.
Instead of explaining where to search for you, sharing several separate links or relying on somebody remembering a social-media page name, you can simply give them your own .co.uk address.
“Find North East Joinery on Facebook…”
The customer has to remember the name, search for the correct business and then find the contact information or link they actually need.
“Go to…”
They immediately arrive at your branded business card and choose what they want to do.
Your business domain can become your email identity too.
northeastjoinery87@gmail.com
info@northeastjoinery.co.uk
One consistent identity
✓ northeastjoinery.co.uk
✓ info@northeastjoinery.co.uk
✓ North East Joinery branding
✓ Phone, tablet & computer access
Professionalism is cumulative.
A customer may only spend seconds forming an impression. When the business name, own .co.uk domain, professional email, branded Digital Business Card, Google Business presence and social links all look consistent, each piece reinforces the others.
The benefit isn't any one feature by itself. It's the customer perception created when all of those professional signals work together.
Every email can create another route back into your business.
Subject: Your joinery enquiry
North East Joinery
Joinery & Property Improvements
Don't replace Facebook, Google or Instagram. Connect them.
Instagram · WhatsApp · Email · Reviews · Etsy · LinkedIn · Booking · Enquiries
How does this help a Facebook business?
Keep posting and talking to customers on Facebook. Put your professional business link in your bio, posts and messages so customers can quickly reach the contact routes and other platforms you choose.
How can it work with Google Business?
Your Google Business Profile can send customers towards the Digital Business Card, while buttons on the card can lead towards your Google profile or reviews.
Explore the possibilities.
These aren't compulsory features. Tap each one to see a business example and why that particular link could be useful.
The card can remain useful after the customer has paid.
Thanks again for choosing North East Joinery. If you're happy with the work, I'd really appreciate a Google review.
Use one route for potential customers to read reviews and another for existing customers to leave one.
“Can you send me your details?”
Send one link — northeastjoinery.co.uk. With professional social-sharing / Open Graph setup, supported apps can present that link as a branded business preview rather than just a line of text.
Put a route to your business almost anywhere.
A QR code can point straight to the Digital Business Card.
Van · Business card · Flyer · Invoice · Quote · Signage · Packaging · Exhibition material
SCAN TO CONNECT
northeastjoinery.co.uk
Want customers to provide useful information before you reply?
If desired, your card can link into ABO-ENQ, configured around the information your particular business needs.
What do you need?
Kitchen / fitted joinery
Where?
Westhill
Tell us about it
Replace worktops and fit new units.
“Hi mate, can I get a price for some joinery?”
Customer · Area · Job type · Requirement · Timescale · other useful configured information
ABO-ENQ is optional. The Digital Business Card works without it; it is an expansion when structured enquiries would genuinely help.
Different business. Different card.
Call · WhatsApp · Google Reviews · View My Work · Areas Covered · Request a Quote
What would be useful on yours?
Your Business
Your service · Your area
Digital Business Card or Professional Website — which job do you need it to do?
Digital Business Card
“I need a professional place online.”
Compact presence
Own domain
Contact focused
Easy to share
Connects existing platforms
Professional email option
Google Business destination
Optional ABO-ENQ
ABO Professional Website
“I want a substantial website to help grow online.”
Key examples include:
Multiple pages
Detailed services & service areas
Photo galleries / projects
About, trust & business story
Greater Google search & SEO scope
Dedicated landing pages & enquiries
…plus much more depending on the business.
Simple for the customer. Built properly behind the scenes.
A professional business address online.
Designed around how customers actually open it.
Professional HTTPS/SSL setup.
Structured sensibly for search engines without pretending it has the SEO scope of a full website.
A professional destination to connect with Google Business.
Branded link-preview foundations so supported platforms can present the business professionally when the card is shared.
Set up and supported by Aberdeen Business Online.
Start with what you need.
You might begin with a domain, Call, WhatsApp, Facebook and Google Reviews. Later you might want professional email, a booking link, another platform or ABO-ENQ.
Your card is configured around what would actually make things easier for your business and customers.
Have an idea we haven't shown?
Tell Aberdeen Business Online what you'd like a customer to be able to see, find, open, download, send or do. If it makes sense within the Digital Business Card, we can look at the appropriate link or solution.
One professional link. Many useful customer journeys.
The value isn't simply having another page online. It's giving the different parts of your business a clear, branded place to connect.
What could yours do?
You don't need to arrive with a technical specification. Tell me about your business, where customers currently find you and how they normally contact you. I'll help work out what would actually be useful.
Your Business
Your identity · Your links · Your customers